Supremebeing

Welcome to Supremebeing Autumn/Winter 2011

Supremebeing’s Autumn Winter 2011 collection is a bold step forward in design and product mix; a progressive direction that introduces a look of authenticity to the range. Subversion of detail is key, resulting in wearable garments with fresh colour palette, considered cuts, bespoke fabrics, innovative and durable design combined with the recognisable Supremebeing style. 

Alpine soundtrack represents subject matter that is at the grassroots of the Supremebeing team’s extra-curricular activities. Music and mountain culture are intrinsic to the team & are therefore fundamental to the brand. This theme creates a unique atmosphere that informs (the wearer) through fabrication, silhouette, attention to detail, colour palette, graphics and branding - giving a distinctive look to the entire collection.

For the AW11 season we have split the collections and defined a new category. In addition to Mens and Womenswear collections we have introduced the Primary range. The main collections consist of our newest, most directional and design led product; it reflects the themes of the season and represents the forefront of the brand. The Primary collection comprises our staple product; the bestsellers that have stood the test of time and continue to perform, with new 'Sport and Street' product allowing development alongside the Mainline.

We feel this has resulted in a high quality collection with a clear and easily understood direction. We hope you enjoy the collection as much as we did creating it...

0 Comment Posted: Aug 24 2011

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